Teamwork: personalisation vs standardisation

What should today’s hotels aim for in their provision of services?

What is the appropriate balance between the two approaches?

How is it possible (paradoxically) to standardise personalisation and still be successful?

Is it possible to personalise service by creating operational standards (more cost-efficient) and improve guest experience?

We will examine examples and case studies of hotels which have chosen a specific route.

This is not a Product Presentation, but a Teamwork presentation within the BTO 2015 scientific programme.

Nicola Delvecchio – Teamwork consultant

All the events of December 2nd [Day One]