Robi Veltroni

Publisher Officina Turistica

He has worked in tourism marketing and advertising for around twenty years. He began working in a hotel in 1979; after having experienced the travels of others for more than thirty years, he moved to the Maremma.Without ever losing the point of view of someone who has been working with the changes in tourism before they became theorized, he specializes in web marketing and social media strategies for tourism and hotel promotion.As an organizer of the Social Media Team, he was the official blogger representative of BTO 2010, and he coordinated the social media team for BTO delle Isole in 2010 as well. He created and coordinated the social media team project for the Festa dell’Uva di Capoliveri (2010-2011).He is the co-founder of the Associazione Progetto WTM, the first Italian blogger network, created with the objective of contributing to the development and innovation of the tourism sector by way of sharing and spreading culture and digital knowledge. He collaborates with Buy Tourism Online of Florence and withStudio Giaccardi & Associatiof Ravenna.WithOfficina Turisticahe helps tourist boards and companies to manage their online activities in the best possible way, with particular attention to reputation management and social media presence.