The relationship between OLTA [OnLIneTravelAgencies] and hoteliers is a mixture of love and hate.

There’s no question that commercial mediation is an important element in sales for hotels.

It’s no use continuing to complain or falling for the myth of doing without intermediaries. The real aim is to try and optimise mediation, partly by learning from the “OTIOSE” practices used by the major players in online booking.

In 45 minutes I will attempt to share with you 10 examples of good practice “copied” from Booking.com which, if also used with direct booking systems, can optimise the turnover of a hotel.

Keynote Speaker
Antonio Maresca – Antonio Maresca Web Coaching